Course Outline

Mr. Southwell                                                                                                             teachersouthwelll@gmail.com

Ms.Eytcheson                                                                                                            connieeytcheson@gmail.com (class work and assignments)

                                                                                                                                eytchesonjr_c@surreyschools.ca

Marketing and Entrepreneurship (Business Ed. 10)

Welcome to the Vast World of Business

¥ € £ © ® ♫ $ ™

Course Description

In this course you will be introduced to the fundamentals of business.  This will include a brief overview of what a business is, different types of ownership and organizational structures as well as what makes a business successful or not.   We will be looking into what makes a successful Entrepreneur and what Marketers do.  We will also be covering a brief overview of economic theory and how it relates to business as well as accounting and finance.  

Course Themes and Units

We will be looking at the following themes and units throughout the course.  

Units:

● The Role of Business

● What makes a successful business

● Competitive Environments

● Human Resources & Management

● Accounting

● Marketing

● Savings and Investments

● Banking

● Consumer Credit

● International Business

● Entrepreneurship

● Inventions and Innovations

● Steps in creating a Venture

Course Expectations

1. Show courtesy and respect at all times
• The number one rule is to be respectful during class.
• A major component of this course is technology, the more you respect the equipment, the better equipment the school will get.  No Food or Drinks please.
2. Arrive on time and be prepared to work, just like in a job, continued lates will have a negative impact.
3. Participate fully and positively.
• Working in business requires that you be able to work both independently and with others.
4. Always put in your best effort!
• The main reason that people fail this course is because of lack of effort.
• If you are absent, it is YOUR responsibility to make up all missed work.  Assignments will be available on-line so you will be able to see what you have missed and email the teacher if needed.    

Course Evaluation

20% - In-class work (assignment, homework completion)

20% - Tests and Quizzes (this course will have several tests with many quizzes)

40% - Projects (the KEY focus of this course)

20% - FINAL Quiz and PROJECT!

Good afternoon! Please start by setting up a Gmail account if you don't already have one. Start with the warm up questions and answer them to the best of your ability (no need to Google or use a text).  After you have answered them you can start with the textbook questions. If we have time I have an activity for us to enjoy.

What is Business?

Warm Up: Make a list of businesses you shop at regularly. Do they have anything in common? What are the main differences?

What is the difference between needs and wants? What are some examples of each?

Instructions: Read pages 5-8 in The World of Business and answer the following questions.

1. What is the purpose of a business?

2. What is the formal definition of business?

3. What are the 4 informal ways businesses can be identified? What is an example of each?

4. How do we define an entrepreneurs? What are some characteristics of a successful entrepreneur? What are some characteristics of an unsuccessful entrepreneur?

5. What is the definition of a need? What is a want? Are your definitions and examples consistent with the textbook?

6. What is the difference between a good and a service?

7. What is a non-for-profit? What type of work do they normally do?

8. a) What do we mean by the term co-branding? What are some of the benefits of co-branding? Besides Home Depot and Harvey’s what are some other businesses that benefit from co-branding?

b) Do you think more companies will co-brand in the future? Why?

9.  a) Explain the difference between essential goods and services and luxury goods and services. What are some services you think are luxuries?

b) Would you rather own an essential goods or services business or a luxury goods or services businesses. Provide reasons for decision.

10.  What are factors of production? (3 factors)

11. Explain the difference between a producer and a consumer? Can a business or a person be both?

Happy Monday!

We started the class off by reviewing the course outline and brainstorming what we already know and understand about business.

Afterwards, we worked on a classification and definition group activity.

Welcome to Marketing and Entrepreneurship/Business Education 10